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Marketing

eMarketing: Marketing in a Digital World (EBIZ 2010)
by Rob Stokes
Student cost: FREE
This open textbook is an adapted version of eMarketing: The Essential Guide to Marketing in a Digital World – 6th Editio...
An Open Guide to Integrated Marketing Communications (IMC)
by Andrea Niosi and KPU Marketing 4201 Class of Summe 2020
Student cost: FREE
The Open Guide to Integrated Marketing Communications is an OER that was written and edited by KPU students in 2020. It ...
Principles of Marketing – H5P Edition
by [Author removed at request of original publisher]
Student cost: FREE
Principles of Marketing - H5P Edition teaches the experience and process of actually doing marketing - not just the voca...
Principles of Marketing
by University of Minnesota
Student cost: FREE
Download FREE digital formats or read online.Principles of Marketing teaches the experience and process of actually doi...
Food Product Development Lab Manual
by Kate Gilbert and Ken Prusa
Student cost: FREE
A practical how-to illustrating the process of developing a new food product from ideation and formulation to processing...